What Are Some Ways to Build a Strong Personal Brand as an Athlete?
In today’s sports landscape, especially in Oregon, where the NIL (Name, Image, and Likeness) movement is gaining traction, your personal brand is just as important as your performance. Whether you’re a student-athlete at the University of Oregon, Oregon State, or competing at the national level, the ability to tell your story, connect...
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Can College Players Get Paid for Ads? A Look at NIL Rights in Oregon and Nebraska
Yes—college players can get paid for ads, and it’s no longer just a dream or a gray area. Thanks to sweeping changes in NCAA policy and a growing legal movement across the country, student-athletes in Oregon, Nebraska, and beyond are now empowered to profit from their name, image, and likeness (NIL)—which includes...
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Can a College Athlete Have an Agent to Represent Them in NIL Contract Negotiations?
In recent years, college athletes have gained the right to monetize their name, image, and likeness (NIL) to take advantage of the growth in popularity of college sports. While this is a long-overdue move towards fairness, NIL contract negotiations can quickly become overwhelming for young adults and their families. Given that, you...
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The Most Important Ways That You as a Parent of a Student-Athlete with NIL Opportunities Can Help
Name, image, and likeness (NIL) deals offer college athletes opportunities to capitalize on their brand to support themselves and their families. However, the opportunities NIL deals present also come with potential pitfalls that could jeopardize an athlete’s career or financial future. It’s crucial for parents of student-athletes with NIL opportunities to support...
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What Are Some of the Earning Potentials of NIL Rights?
In 2021, the National Collegiate Athletics Association implemented an interim on student athletes’ rights to their Name, Image, and Likeness (NIL). These NIL rights give student athletes the right to pursue earning opportunities for their brands. States have also developed NIL rules for high school athletes. Under the NCAA’s NIL...
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How the NCAA’s Decision on NIL Affects the Amateur Status of College Athletes
The NCAA’s decision to allow college athletes to profit from their Name, Image, and Likeness (NIL) rights represents a historic shift. For many years, college athletes were limited to scholarships and grants restricted from earning any form of personal income to maintain their “amateur” status. This new rule has empowered athletes...
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What Are Some Legal Considerations College Athletes Should Be Aware of When Exploring NIL Opportunities?
Since the NCAA allowed college athletes to make money for themselves through name, image, and likeness (NIL) deals, many students have pursued these financial opportunities. However, while NIL deals offer a long-awaited chance for NCAA athletes to earn money for their labor, some students have been burned by exaggerated promises from...
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